thjnk sends Bully and the Goldbears to cloud nine.

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17.02.2015 - A spring-like day, a gorgeous young woman and the perfect opportunity to bring all his charm to bear: Bully is just about to win over the lovely young stranger – if only it weren’t for the Goldbears … The third TV commercial in the new HARIBO campaign with Michael Bully Herbig goes on air and...

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Nous sommes humains.

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09.02.2015 - We made this affirmation of humanity the subject of a LOVED&FOUND special edition. The social and global political events of the past year and the Paris attacks prompted us to do something to promote our values in our immediate surroundings. So we asked ourselves: what specifically can each of us do to contribute to a...

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thjnk and HARIBO reveal Bully’s COLOR-RADO secret.

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09.02.2015 - Following the first HARIBO Goldbears commercial starring Thomas Gottschalk and Michael Bully Herbig, the Hamburg branch of the thjnk agency group has now produced a commercial advertising the COLOR-RADO mix of fruit and liquorice flavoured gums and jellies. And Bully’s favourite kind of COLOR-RADO is something his best friend Ray will never forget. Under the...

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thjnk has a bang-up time with the “Quizduell”.

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29.01.2015 - On 2 February, Germany’s ARD network launched the “Quizduell” TV show, which airs in the early evening and is hosted by Jörg Pilawa. The show first ran last year but was beset by technical glitches. However, the host handled them with an excellent sense of humour and now self-mockingly assures audiences that things will work...

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thjnk and IKEA take a seductive approach to more neat and tidy bedrooms.

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13.01.2015 - Outside it’s cold and miserable. Better snuggle down and make yourself comfortable indoors. Best under a cosy duvet – and best of all, not on your own. That might well have been the initial spark for IKEA’s new TV commercial. But, like life itself, it turned out totally differently: The focus of IKEA’s first TV...

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thjnk and DER SPIEGEL launch brand campaign “Not afraid of the truth”.

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08.01.2015 - Germany’s leading news magazine and the thjnk agency group are launching an umbrella brand and image campaign timed to coincide with the magazine’s rescheduled publication day moved from Monday to Saturday. The aim is to reflect the aspiration, mindset and quality of the overall DER SPIEGEL brand, which publishes through a variety of different channels....

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thjnk and HARIBO open up a new chapter.

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05.01.2015 - A piece of advertising history enters the next round: As announced in November, popular German comedian, actor and director Michael Bully Herbig is now the new face of the tradition-steeped brand based in Bonn. This is a big step, because never before has there been a longer-running testimonial for a brand than with Herbig’s predecessor...

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