Brands are made locally.

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02.06.2016 - Munich-based agency Leo’s thjnk tank has won the pitch for local store marketing for McDonald’s Germany.

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thjnk Hamburg and INITIALWERK tour Germany with IKEA.

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18.05.2016 - Under the banner “It’s perfectly natural”, this team is starting a green movement – literally – by sending two completely greened-out double-decker buses on a tour of Germany’s cities and streets from 17 May to 7 June 2016.

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thjnk Munich and Die Limo put Joko and Klaas through the wringer.

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13.05.2016 - A spokesman’s job can sometimes be gruelling indeed. That is a lesson Joko Winterscheidt and Klaas Heufer-Umlauf learn the hard way during the new TV campaign for the soft drink.

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REWE: Taste of Euro 2016.

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09.05.2016 - To mark the UEFA European Championship, we’re launching a campaign with the motto “Taste of Euro 2016” that sends German national team player Thomas Müller and TV chef Holger Stromberg on a mission to discover the taste of Euro 2016.

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thjnk continues to grow and sets up agency in Switzerland.

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03.05.2016 - Following its record year in 2015, the Hamburg-based thjnk agency group is taking the next logical step and opening an office in another German-speaking country: thjnk is expanding to Switzerland as of 1 June with thjnk Zurich.

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thjnk and IKEA awaken yearnings for nature.

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21.03.2016 - “It’s perfectly natural” – IKEA announces at the beginning of the new outdoor season.

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thjnk Berlin and Audi Germany celebrate the Q in the Q models.

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15.02.2016 - Whatever challenges everyday life throws your way – in the city, in the countryside, on or off the road – with one of the Audi Q models, you’re ready for anything.

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thjnk Berlin celebrates return of Jack Link’s, now with international account.

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11.02.2016 - US meat snacks giant Jack Link’s is consolidating its European marketing communications for the BiFi and Peperami brands at the Berlin branch of thjnk agency group.

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Armin Jochum once again appointed to the Executive Jury of the New York Festivals.

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27.01.2016 - Once more this year, Armin Jochum, CCO and co-founder of thjnk ag, has been appointed to the Executive Jury of the New York Festivals (NYF).

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Ulrich Pallas joins thjnk as partner and member of the board for finance and administration.

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20.01.2016 - Continuing on its growth trajectory, the agency is positioning itself for the next stages in its development.

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thjnk brings highly acclaimed creative Matthäus Frost back from Chicago to Germany.

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14.01.2016

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thjnk and loved create new brand identity for REWE.

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12.01.2016

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Leo’s thjnk tank and McDonald’s celebrate ten years of “Big Rösti”.

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07.01.2016

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After three and a half years of collaboration, Douglas perfumery will part ways with the thjnk advertising agency in mid-2016. 

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04.01.2016 - The partnership is ending by mutual agreement following the new majority shareholder CVC’s decision to review all business processes. This will include the marketing budget and involve a new competitive pitch. thjnk has chosen not to participate.

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thjnk and hagebaumarkt help Santa spread Christmas joy.

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22.12.15 - Since the start of 2015, the hagebaumarkt chain of DIY stores has been running an extensive new TV campaign. In keeping with the brand slogan, “hagebaumarkt. Here’s a helping hand,” the thjnk agency group’s Hamburg branch developed TV commercials highlighting that, with hagebaumarkt, help is always at hand. And it’s not just DIY enthusiasts and tradesmen that benefit. In the latest commercial, Santa also gets some much needed support.

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Coming to you from a galaxy far, far away: the latest episode from thjnk and IKEA.

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17.12.15 - On 17 December 2015, the seventh instalment of the legendary Star Wars movie saga premieres in German theatres. IKEA is sharing in the celebrations with a 30-second 3D cinema commercial.

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Do it with love, respect and condoms: LOVED&FOUND feat. Jugend gegen AIDS.

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01.12.15 - Hitting shelves just in time for World AIDS Day on 1 December 2015, the 10th issue of LOVED&FOUND is a special edition of the magazine created by loved, the thjnk agency group’s design subsidiary, in collaboration with the youth association for combatting STDs, Jugend gegen AIDS (Teens against AIDS), or JGA for short. The organisation is dedicated to promoting sex ...

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thjnk and Die Limo let a pair of pranksters conduct market research in wacky style. 

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30.11.15 - People are invited to participate in a study at a market research institute. While it goes without saying that they don’t know what product they’ll be testing, that isn’t the only question mark hanging in the air. Is this even a real market research company or an institution of a very different kind? There’s definitely something …

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thjnk builds excitement around live episode of a German soap. 

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27.11.15 - For the past thirty years, the soap Lindenstrasse has been a firm feature of the Sunday programming on German TV channel Das Erste. To celebrate this anniversary, a special highlight and a first in the series’ history is planned – broadcasting a live performance of the 1,559th episode on 6 December 2015 instead of pre-recording the show. ...

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